-VAPORESSO will launch a customization contest for users with XROS 3 NANO to encourage innovation
SHENZHEN, China, April 7, 2023 /PRNewswire/ — VAPORESSO, the world’s leading vaping brand, is about to launch its latest brand innovation campaign, the “Fun with Innovation Now – VAPORESSO Sparkling Creative Design Competition”. Running from April 15 to September 15, the event aims to highlight the company’s innovative DNA by combining its latest product XROS 3 NANO with a unique design innovation platform, enabling consumers to play a key role in co-creating the future of vaping.
As part of its focus on innovation, VAPORESSO has introduced a new theme for 2023 – Innovate at Once – a commitment to fearlessly pursue innovation and push the boundaries in all areas of user experience design and optimization, which which allows VAPORESSO to focus on its three core brand values - innovation, reliability and style – while still emphasizing its commitment to a multi-dimensional approach to innovation.
In the latest campaign, VAPORESSO focuses on the concept of “innovation without limits”. This means that VAPORESSO innovation is not limited to a single dimension, but extends to multiple dimensions, such as products, design, culture and ecology. The company’s ideology goes beyond the conventional and aspires to integrate, break and empower, in order to create infinite beauty for the world.
With this philosophy of innovation, VAPORESSO aims to create limitless beauty for the world, and the FUN WITH INNOVATION NOW – VAPORESSO SPARKLING CREATIVE DESIGN COMPETITION is an excellent example of this, as the company invites all consumers to join them in this innovation journey.
During the campaign, VAPORESSO will showcase the CMF (Colour, Material and Finish) of the XROS 3 and XROS 3 NANO series, and invite internal ID designers, artists and KOLs to build unique CMFs for display. In addition, consumers will have the opportunity to enter the XROS 3 NANO Personalization Contest, where they can submit their own designs for a chance to win exciting prizes, including an iPad Pro, iWatch and Air Pods. Winners will also have the opportunity to be included in the blind box imagination scheme and become a custom blind box product that is sold worldwide.
About VAPORESSO
VAPORESSO was established in 2015 and is dedicated to establishing a smoke-free world while raising the quality of life for its users. Through continuous innovation, strict quality control, and steadfast commitment, VAPORESSO creates products to suit all levels and styles of vapers.
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