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Barcelona, February 14, 2023.
According to a study carried out by Capterra in 2021, 70% of consumers have reconsidered their consumption habits of sustainable products. This may have changed the course of some companies in terms of their decision making and their responsibilities in their daily operations.
Without going any further, many companies are taking increasingly important steps to invest in environmental, social and governance (ESG) issues. Investing in ESG is becoming a priority for many companies due to this growing demand among Spanish society to develop responsible and sustainable management of resources to aim towards a more responsible and fair future. According to another Capterra study carried out At the end of 2022, this growing trend towards a new economic and social model of following sustainable habits and a circular economy is confirmed. According to this survey, 86% of consumers prefer to buy products from companies with a circular economy. For this same reason, it is essential for many companies to start implementing this type of practice in their main activities. ESG investing is becoming a priority for SMEs. Thus, below are some of the measures that could be followed to invest in ESG. One of them is through investment in ESG investment funds or portfolios, which focus on companies that comply with ethical standards and sustainable. These funds not only allow companies to invest in responsible companies, but also allow them to diversify their portfolio and reduce their risk. Another way that you can help companies invest in ESG is through the adoption of sustainable practices in their operations. daily. This includes measures such as optimizing energy use and reducing greenhouse gas emissions, as well as promoting diversity and inclusion policies in the workplace. By adopting sustainable practices, companies can contribute to a fairer and more sustainable future for all. Additionally, many SMEs are taking the opportunity to participate in ESG certifications and programs to improve their practices and demonstrate their commitment to social responsibility and sustainability. ESG certifications can be a valuable tool for SMEs that can serve to differentiate themselves in the marketplace and attract customers and vendors who value sustainability. ESG investing is an opportunity for SMEs to improve their long-term profitability. term, adopt sustainable and responsible practices, and contribute to a more respectful future with the environment. For SMEs that have not yet started to implement sustainable actions, there are tools and resources that can help, such as sustainability software, which helps organizations manage their impact on the environment. About Capterra Capterra helps companies around the world find the right software for their needs. Founded in 1999, the platform for verified user reviews, independent research and tailored comparison tools provides more than 5 million software buyers a discovery experience that builds confidence every month. For more information, visit www.capterra.es.
Contact Contact name: Carla Nacimiento Tresserras Contact description: Marketing Intern (Spain) Contact telephone number: 34 930392280
