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Life is Good products are already available in some European countries.
BOSTON, Dec. 12, 2022 /PRNewswire/ — Life is Good , the original positive lifestyle brand, is now available in Italy, Spain, France, Germany and the Netherlands through the Amazon marketplace. In response to customer requests, the company explored various overseas distribution channels and ultimately decided to start its international expansion through Amazon.
European customers can access the Life is Good store by visiting their country’s local Amazon webstore, where a selection of men’s and women’s short- and long-sleeved graphic t-shirts have been tailored to suit the local interests of each country. As in the US market, the assortment will be updated seasonally to incorporate new styles while maintaining a relevant offering for consumers.
“This is just the first leg of our global adventure. We will soon be expanding to the UK, Australia and New Zealand as well,” said Tom Hassell, President of The Life is Good Company. “We listened to our community and are excited to bring Life is Good abroad through the convenience of Amazon.”
Life is Good donates 10% of annual net profits to The Life is Good Playmaker Project, which helps over a million children in need each year, and this will continue with sales through these new channels. Focusing primarily on the United States and Haiti, the Life is Good Playmaker Project also recently trained child and family service providers in Lviv, Ukraine, where more than 75,000 displaced children have arrived since the start of the war. The attendees acquired the necessary knowledge to help these children overcome the trauma of war.
Life is Good will be available in Europe from December 12, 2022 and will expand to other countries later in 2022 and early 2023.
About Life is Good ®
Life is Good is the original positive lifestyle brand dedicated to spreading the power of optimism through art and messaging. The company donates 10% of annual net profits to The Life is Good Playmaker Project. Through this work, they are able to help more than a million children in need every year. Life is Good® is a registered trademark of The Life is Good Company. Visit LifeisGood.com for more details and follow Life is Good on Twitter, Facebook, Instagram, and TikTok.
Contacto RRPPLife is GoodJessica Greenhalgh – jessica@greenhalghpr.com
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