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Irgendwannstellte magazine Neon Interestingly same question, with Dersich a few years earlier already a German party faced Gesehenhatte, Greens: wher one was a one-generation project.
Chat Object Manager refore merely reflected and codetermined lifestyle of a certain age cohort at a given time. Or wher Esweitergehen would be, because narrative was larger and attitude of life went on spinning; Because re are constantly new people who could manbegeistern, without losing too many ors. Derdemografische change, less young, more old, seemed to be a real problem for Greens after demAbschied of ir founder generation to Joschka Fischer – and that ecology had arrived at all parties as a political issue. The Greens survived, among or things, because y expanded ihrThemenspektrum and abandoned a few ideals, OHNEIHR basic Lebensgefühl. The Greens also ceased to want to anticipate ihrenpotenziellen voters at some point. They n walked with Ihnenmit.
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No, comparison is not inappropriate. Because at least for long-standing magazine market, monthly magazine Neon was a long-standing title according to shining example: a generational project, from a success story against all probability was, somehow Auchwider better knowledge. In year 2003 appeared first edition, almost seven years ago Neon reached its zenith with more than einerViertelmillion copies, and now title is set as Print magazine, as current editor in chief Ruth Fend this morning in a “farewell letter” Wrote. On June 18th, last issue comes to DenKiosk, n neon will only exist in non-place, which demPrintmagazin after conventional reading and has now finally robbed DieExistenz: in this internet.
In retrospect, it seems rar that neon – as before now-magazine of Süddeutsche Zeitung, from whose ruins was created neon at publisher Gruner Jahr – was once an almost visionary online project, and that one tendered and print titles under Or than something like printed Begleiftedazu could look at.
They invented social media
Continuing know editor of 1993 as a weekly youth supplement of SZ founded now, namely, in first emerging network had an online Communityaufgebaut, which already possessed all hallmarks of what one began to call a social medium. Jetzt.de would have German Facebook through long before Facebook, Neon.de n at least a better StudiVZ later. But as with so many or platforms, it was missing a real revenue model as well. And perhaps will, or only twisted, insocial media to recognize future at least of money-earning.
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Alsdie sz in first real newspaper crisis 2002 printed now magazine was dropped for cost reasons, two Derdrei last leading editors of weekly magazine presented Gruner Jahrdie idea to a monthly magazine that Contrast to supplement Jetztam kiosk would have to claim. The concept of neon, which Timm Klotzek UndMichael Ebert sold to publishing house, was on one hand a cautious Fortsetzungvon now, only that it was aimed instead at 15-rar 25-year-old readers, so to speak to those who were born about 1980 and now-magazine were already outgrown. On or hand, y created a title that even more than now propagated a feeling of “we” (whose makers were also a bit zualt to be able to say “we” to 15-year-olds still). This “we” was credible, which proves rapid success in first decade of existence of neon.
