Hollywood’s focus on existing franchises is evident in the overwhelming number of sequels, prequels, and remakes dominating the 2024 box office. As we look ahead to 2025, the trend is expected to continue, with major studios banking on familiar characters and settings to drive ticket sales.
Between 50% and 70% of the movies slated for release in 2025 by the top studios like Universal, Disney, Warner Bros., Paramount, Sony, and Lionsgate are related to existing intellectual property. While the lineup is subject to change, the reliance on known commodities is a strategic move to cater to audience preferences.
The success of franchise films in 2024, such as “Inside Out 2” and “Deadpool & Wolverine,” highlights the draw of familiar titles for moviegoers. Despite the impact of the pandemic and the rise of streaming services, Hollywood’s box office success has been heavily reliant on sequels, prequels, and remakes.
The animation space has seen a surge in franchise entries, with films like “Despicable Me 4” and “Kung Fu Panda 4” appealing to family audiences seeking comfort in the familiar. This trend is not limited to specific demographics, as adults too are drawn to established brands and franchises.
Looking at the blockbuster franchise releases scheduled for the remainder of 2024, it’s clear that familiar titles like “Joker: Folie à Deux” and “Moana 2” are expected to drive box office numbers. Despite a drop in box office revenue compared to previous years, the success of franchise films like “Deadpool & Wolverine” and “Inside Out 2” has been crucial in buoying the industry.
As we anticipate the 2025 lineup, it’s evident that Hollywood’s reliance on franchises and nostalgia-driven content will continue. While some may view this trend as a limitation, there is still a variety of original content being produced alongside franchise films.
The future looks promising with a slew of franchise-based films set for release in 2025, ranging from sequels to popular titles like “Jurassic World” and “Zootopia” to adaptations of beloved stories like “Snow White” and “Mortal Kombat.” While franchise films are expected to dominate the box office, there are also highly anticipated original films in the pipeline from acclaimed filmmakers like Jordan Peele and Paul Thomas Anderson.
Even as Hollywood leans on familiar titles to draw audiences back to theaters, the industry recognizes the value of original storytelling. The coming years will see a blend of franchise films and original content, offering moviegoers a diverse array of viewing options. As we look ahead to 2025 and beyond, the cinematic landscape promises to be both nostalgic and innovative, catering to the varied tastes of audiences worldwide.
