Internet users in Germany spend an average of two and a half hours per day with medium. This is conclusion of an online study by ARD and ZDF (PDF). There are differences between genders and age groups. Men use Internet according to study, on average, three hours a day, women about two hours. The 14-to 29-year-olds are four and a half hours. The more than 70 year olds spend an average of half an hour per day on Internet.
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The data also gives information about how time is being delivered. Thus, on average, a three-quarters for media use is spent on a daily basis. Personal communication is not necessary for about an hour. However, re is still a little more room for “Or Internet use”, which, according to study, includes games and online purchases.
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It was also asked about type of media use. Video content refore stagnates: 53 percent of respondents indicated that y would watch videos at least once a week, which is a slight minus of three percent compared to 2016. However, video services such as Netflix, Amazon Prime and Maxdome increased by eleven percentage points to 23 percent this year. Similarly, answers in audio area and in use of music Streamingdiensten.
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In case of social networks, data also indicates stagnation. 33 percent of respondents claimed to use Facebook on a weekly basis (previous year: 34 percent). At Instagram re are nine, at Snapchat six and at Twitter three percent, which according to authors of study also means hardly any change. WhatsApp, on or hand, is: compared to previous year, number of regular users increased by six percentage points to 64 percent.
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The number of Internet users in Germany continues to grow as expected in survey results. 2017 was refore at 62.4 million people aged 14 and over, which according to ARD and ZDF corresponds to a share of 90 percent. Of respondents, 72 percent said y were using Internet on a daily basis. Mobile usage is also becoming more and more relevant: 2015 still 18 percent of respondents said y were using Internet on ir smartphones on a daily basis, which was 30 percent this year.
The online study of ARD and ZDF has been created since 1997. From March to early April, 2,017 people from Market research institute GfK MCR were questioned for this year’s survey.
