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When it comes to fighting for an expansion of his media library, orwise so good ZDF artistic director will be unkept – just like this evening at Red City Hall of Berlin. “I find whole Diskussionnicht honestly”, rumbles Thomas Bellut in a round that deals with derZukunft of public broadcasters and thus also with ihrendigitalen activities. “I don’t know if it’s 10, 20 or 30 Jahredauert,” says channel boss, “but sometime AUSSTRAHLUNGIM network will be more important than on TV.” That is why it is important to be re.
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Bellut lobbies with his colleagues from ARD UndDeutschlandradio for more generous expiration dates of contributions and programmes. Imcore you want to get rid of seven-day rule. This only allows DenSendern to offer “broadcasts of ir programs on demand for up to seven days after ir airing” – even if Inhaltevon were produced or ordered by broadcasters mselves. The prime ministers have written this rule 2009 in Broadcasting Treaty. Diegrundsätzliche idea: In digital world, public-law and its presence should not stifle private media. Only DasJugendangebot Funk is excluded: This must be done in net – much to annoyance of DerPrivatsender.
The program makers can apply for a higher time through ir bodies. In practical terms, this means: news, business magazines, talks, documentaries and fictional disappearance from net after a while. In technical jargon, depublication is speech of which panels are spared only a few broadcasts – as 20 o’clock edition of Daily Show and some political magazines. Productions from abroad such as BBC series Sherlock are not allowed to show broadcasters over main on net: so-called licensed goods, which were not ordered by broadcasters, but only purchased on market.
The ARD offers 200,000 audio and video messages – temporarily
This state of affairs angry not only to directors, but also to those who finance public service broadcasting with IhrenRundfunkbeiträgen. “They do not believe how VieleZuschriften reach Us”, reports at BerlinerMediendiskurs in red Town hall Patricia Schlesinger, new director of RBB. The wrath of audience can be found, for example, if Berlin spectators no longer find a Tatortaus of federal capital on net a few weeks later. ” I understand everyone who says: This is not possible, I have paid for it! “
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Even if – as broadcasters say on request from time online – ARD Media Library currently has about 200,000 audio and Videobeiträgestehen, ZDF 36,000 videos and on pages of German radio 80,000 audios: The content is often hidden from users. For one, practically allenMediaken ingenious search functions are missing. It also penalizes algorithms – above all from Google – sources that do not permanently put ir content on Web. And also at Wikipedia, links are frowned upon sources that do not remain reliable on net. In digital Aberaktuell, public law is a fleeting commodity – contrary to all user habits.
Indeed, contributors and programme makers can now hope: Prime ministers have decided to correct “UnnatürlichenGrenzen” for ARD, ZDF and Germany radio, as Dierheinland-Palatine Prime Minister Malu Dreyer (SPD) after Recent meetings in Saarbrücken. Dreyer sits with Broadcasting commission of Ländervor and announced “contemporary” rules.
Cartel guards prohibited super-video counters
ZDF director Bellut explained promptly that this was “a big step in interest of audience”. In social networks, contributors spoke of “best news for weekend” and Jubilierten: “Finally we can use fees to create a knowledge base, not Google belongs.” All this sounded after great relief and after a great media-political throw.
But anyone who now dreams of an all-encompassing free access to public-law content will continue to be disappointed. DieRegeln should only be loosened, but not completely removed. So Werdenaus will not be able to rechtlicherInhalte long-term archives for media libraries in next few years. At same time, broadcasters cannot offer expired content Malgebündelt against anor payment: Antitrust guards DenSendern already 2013 project “Germany’s Gold” – a Artgemeinsame super-video library for films, series and documentaries from 60 Jahrendeutscher television history.
The anti-trust guards would have been platform for solid – a risk for free market. The decision was kaumjemand at that time, after all, same cartel guards had already stopped project “Amazonas”: a super Video store in turn private Sender.Es could have given such a counterweight. Now, neir private nochbeitragsfinanzierte channels continue to track ir projects.
