20% increase in order volume in Europe underscores the high demand for its unique customizable blasting beads

LONDON, PARIS and SYDNEY, Aug. 28, 2023/PRNewswire/ — As the bubble tea market continues to grow, Tachiz Group, a leading Taiwan-based manufacturer of popping boba, today announced recent growth milestones in Europe , underscoring the widespread global appeal of unique customization of your product. Taking this international push to the next level, the brand is expanding its business initiatives for European customers and will be attending the Fine Food Australia exhibition from 11-14 September.

Tachiz offers special promotions for European customers. For more information, please contact: sales.tw@tachiz.com.tw

Personalization as the key to success

The recent success of the Tachiz Group stems from the unique level of customization it offers its customers and beverage vendors, who have endless possibilities for modification to ensure consumer satisfaction. Aspects that can be customized include:

Capitalize on the growing demand for novel beverage experiences

Recently, the demand for popping boba and juice balls has increased, with a CAGR of 10.70% from 2022 to 2029, largely driven by the growing popularity of new bubble tea trends such as exploding pearls. .

“Tachiz Group has been very successful of late in taking advantage of high demand, and our global growth is at an impressive 65% average annual rate,” said Iris Chang, CEO of Tachiz Group. “We have grown our business particularly among large-scale retailers in European countries such as Germany, Italy and France, with order volumes increasing by approximately 20%. This momentum has led to successful partnerships with 30 franchisees across Europe and Australia, and we will continue to expand and deepen our networks in these regions.”

Tachiz en Fine Food Australia

Visitors to the Fine Food Australia exhibition can witness first-hand the adaptability of the Tachiz Group’s popping boba. The brand will showcase how it can be tailored to suit any consumer’s palate, a testament to the company’s commitment to delivering personalized experiences across cultures.

In addition to providing consumers with the unique experience of customizable explosive pearls, Tachiz Group will demonstrate how they have built their brand using the best natural ingredients. By applying cutting-edge food technologies and implementing rigorous testing processes, the brand ensures that the quality of its products lives up to its reputation for excellence.

Tachiz will be at Fine Food Australia Stand HU30. For more information visit: https://finefoodaustralia.com.au/exhibitor-directory/exhibitor/?id=73258649

About Tachiz Group

Established in 2015, Tachiz Enterprise Co., Ltd. leverages state-of-the-art technologies and embraces innovative business philosophies to continually create delicious and highly customizable popping boba. With high-quality, natural ingredients, meticulous testing processes, and certifications like FSSC 22000 and Halal, it ensures industry-leading products for the soft drink companies it supplies and the consumers who feed its products.

For more information, visit: https://www.tachizgroup.com/

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