-The Independents, the leading global marketing and communications group for luxury and lifestyle brands, acquires CTZAR, an innovative social media marketing and influence agency
PARIS, July 10, 2023 /PRNewswire/ — CTZAR joins The Independents, the leading international marketing and communications group at the intersection of luxury and lifestyle. Since its inception in 2017, The Independents has emerged as a major player, uniting best-in-class agencies and offering a holistic and comprehensive approach to its clients. Through its long-term dedication to strategy, creativity, events, public relations, data and influence, the group embodies excellence within its industry, bringing together renowned entities such as Bureau Betak, Karla Otto, K2, Project, Lefty and The Code. CTZAR places brands at the center of the conversations that take place among digital communities. Starting as a private network of tastemakers specializing in word of mouth in 2008, it has grown into a leading strategic and creative agency with unrivaled expertise in social media, content and influence. This merger provides CTZAR with a valuable gateway to a global platform in ten countries, significantly strengthening its international presence, particularly in key regions such as Asia, the United States, the Middle East and Europe.
Media inquiries:
The Independents:Lissy von SchwarzkopfLissy.vonschwarzkopf@karlaotto.com
Jodie TillmanJodie.Tillman@karlaotto.com
CTZAR: Elisa Palmerelisa.palmer@ctzar.com
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