DENVER, July 25, 2023 /PRNewswire/ — Vendavo, the global market leader in B2B pricing, sales and reimbursement solutions, today announced that Gina Bates has joined the company as Chief Revenue Officer.
As the leader of new sales and customer expansion, consulting, sales enablement and partnerships, Bates joins Vendavo’s executive leadership team to further drive the company’s global sales engine, accelerate growth and deliver ongoing value to customers and partners.
Bates is a passionate sales leader and team builder with a long history of leading teams that specialize in driving remarkable business results. His 25+ years of experience include proven success at SAP, Coupa, Anaplan and Mulesoft.
“Gina is an engaging relationship builder, both with clients and internal teams,” said Bruno Slosse, CEO of Vendavo. “We are excited to welcome her expertise and her energy into our sales and customer service initiatives.”
“The current economic climate makes now the perfect time for manufacturers and distributors to focus on increasing profitability and saving efficiencies,” Bates said. “For this reason, I am very excited to join Vendavo, a respected leader in this important space.”
About Vendavo
Vendavo empowers global manufacturers and distributors to accelerate growth, profitability and revenue with leading price, sales and refund management solutions. Companies like Ford, Emerson, Medtronic, GAF, and AmerisourceBergen trust Vendavo to manage, optimize, and digitize their end-to-end business processes. Vendavo’s SaaS solutions, team of sales and pricing experts, and proven, repeatable process accelerate value and results that are not only predictable, but unmatched. With Vendavo, the world’s most ambitious B2B organizations can develop dynamic customer insights and execute optimal pricing strategies that maximize margins, increase sales effectiveness, and enhance the customer experience.
Vendavo is headquartered in Denver, with offices in the Czech Republic, India, and Sweden. For more information, visit http://www.vendavo.com
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