(Information sent by the signatory company)
IRWINDALE, Calif., Jan. 22, 2024 /PRNewswire/ — xTool, an industry-leading brand of laser engravers and cutters, is excited to announce the launch of its first safety-themed brand campaign, beginning on the 18th. January 2024. The campaign, under the motto “Create Boldly, Protect Wisely”, reflects xTool’s strategy with an unwavering commitment to ensuring user safety while pursuing creative efforts.
xTool recognizes the growing interest in laser machines, along with concerns about potential risks such as overheating, eye discomfort and skin irritation. xTool is dedicated to being a trusted brand, prioritizing safety and care, thus allowing more people to create using laser machines with confidence and security.
Starting in 2024, xTool will annually launch a security-focused campaign every January. The campaign will openly share xTool’s security protocols in developing branded products and services, actively seek user feedback, and provide direct and honest answers.
As part of this year’s campaign, xTool is launching a comprehensive open diode laser machine trading program, aiming to deliver an improved and safer creative experience for laser machine enthusiasts. From January 18 to February 16, users of open diode laser machines of any brand can participate by submitting proof of purchase on the official xTool website to receive coupons worth between €100-€500, applicable for upgrades of any closed xTool laser machine.
Additionally, xTool offers participants the opportunity to claim essential safety accessories such as protective glasses and fire safety equipment. This provision of safety equipment underlines xTool’s strong emphasis on the importance of safety in the operation of laser machines, reaffirming its dedication to raising safety standards within the industry.
xTool is also introducing a 24-hour emergency contact line (safety@xtool.com) for convenient safety after-sales service. Users can ask for help if they experience safety issues or accidents while using xTool products.
Safety is paramount in xTool’s product research and development. It integrates features such as fire-resistant housings, laser filter covers, fire detection sensors and emergency stop devices into its products. Additionally, comprehensive safety manuals and surveillance monitoring software further enhance safety measures.
xTool is committed to fostering a safe and creative environment in the design of products, software and services. “Our goal is to safeguard the growth and development of every idea,” said Jasen Wang, CEO of xTool. “With innovation and care, we are fostering a community that values creativity and shared safety responsibility. We are proud to set standards for a culture of responsibility and care.”
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