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The Negroni Challenge is a competition for bartenders organized by Campari that seeks to find the “Best Negroni in Spain 2023”

Barcelona, ​​November 7, 2023.- All content can be accessed through this link. Barcelona hosted the final of the Negroni Challenge, a competition for bartenders organized by Campari – the iconic Italian aperitif – in order to find and award the “Best Negroni in Spain 2023”. The Negroni has the title of the number cocktail

After the semi-final held on September 25 at the ISA Restaurant

The Campari Academy was the organizer of the final together with Campari and Giuseppe Santamaria, Manager of the Campari Academy, was in charge of presenting the Gala. The final consisted of two challenges and had a specialized jury made up of the renowned bartender Luca Picchi, Giacomo Giannotti of the iconic Paradiso Cocktail Bar and the popularizer specialized in cocktails, Elvira Aldaz. The first challenge was the presentation of the “Negroni de Cine”, a cocktail inspired by the world of cinema that unites two icons closely linked to Campari: the seventh art and the best-selling classic cocktail in the world. And finally, the presentation of the “Unexpected Negroni”, in which the finalists had to improvise a Negroni with the ingredients they found in their “Red Mystery Box”.

Elías Diéguez Páez, from Lovo Cocktail Bar (Madrid), won the prize of the Negroni Challenge 2023: “The Negroni Journey”, a trip to Milan and Florence to visit the city of origin of the Italian aperitif with an immersive program in the world of Campari and learn up close the true history of the Negroni and its Florentine creator. The runner-up, Jasmine Manzoni from La Whiskería (Barcelona), the creator of the “Best Unexpected Negroni”, also won the same award and will be able to enjoy the trip to Milan and Florence with Campari.

Likewise, all the finalists were able to show all their talent in the world of cocktails in a very close final. These were the three finalists: Erick Cruz López from Jacqueline Barcelona (Barcelona), Andrea Dimmito from Florería Atlántico (Barcelona) and Davide Norcini from Dr Stravinsky (Barcelona).

After knowing the winner, the event culminated with the participation of Luca Picchi as Guest Bartender of the night, and the iconic Campari Pianobar that offered live music, putting a final touch to the evening.

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www.campari.com

About Campari

Campari is the iconic and unforgettable Italian red liquor that is at the heart of some of the world’s most famous cocktails. Campari was founded in Milan in 1860 by Gaspare Campari, whose son, Davide, pioneered something so distinctive and revolutionary that it has kept its secret recipe intact ever since. Deep red in color, Campari’s unique and multidimensional flavor is the result of the infusion of herbs, aromatic plants and fruits in alcohol and water. In addition to being unique and distinctive, Campari is extremely versatile, offering unlimited and unexpected possibilities. As the source of this passionate inspiration expressed through the creative spirit of its founders, artists and bartenders of the world, Campari stimulates the release of passions, inspiring unlimited creations.

About the Campari Group

The Campari Group is one of the main players in the global spirits industry, with a portfolio of more than 50 premium and super premium brands, spread across global, regional and local priorities. Global priorities, the Group’s key focus, include Aperol, Appleton Estate, Campari, SKYY, Wild Turkey and Grand Marnier. The Group was founded in 1860 and today is the sixth largest player in the world in the high-quality spirits sector. It has a global distribution reach, trading in over 190 nations worldwide with leading positions in Europe and the Americas. The Campari Group’s growth strategy aims to combine organic growth through building strong brands and external growth through selective acquisitions of brands and businesses. Headquartered in Milan (Italy), the Campari Group owns 22 factories around the world and has its own distribution network in 21 countries. The Campari Group employs around 4,000 people. The shares of the parent company Davide Campari-Milano N.V. (Reuters CPRI.MI – Bloomberg CPR IM) have been listed on the Italian Stock Exchange since 2001. For more information: www.campari.com. Please, you can enjoy their brands responsibly.

ContactContact name: Andrea GalianoContact description: BCWContact phone: 34 932 01 35 04