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AMERSFOORT, Netherlands, April 30, 2024 /PRNewswire/ — CLEVR is pleased to announce that PREMIUM INC. a Dutch house of sportswear brands, has selected and implemented the Mendix Digital Lifecycle Management for Fashion solution

Built on Mendix’s leading low-code application platform, DLM for Fashion

As PREMIUM INC. grew, the need for a cloud-native product lifecycle management solution became increasingly evident. Jeanette Berends: “We tested multiple technologies, this one stood out for its many possibilities, lack of limitations and ease of use.”

PREMIUM INC. future proof

The Mendix DLM for Fashion solution

As the partnership develops, CLEVR looks forward to being an integral part of PREMIUM INC’s journey, supporting its growth and contributing to its continued success. Fostering long-lasting partnerships is one of CLEVR’s core values, and this initiative marks the beginning of what promises to be a strong and long-lasting collaboration.


PREMIUM INC. is an international company with Dutch roots. Their commitment is to create quality footwear and clothing to meet the needs of sports and sports fashion enthusiasts. The PREMIUM INC. portfolio includes the following brands: CRUYFF, OFF THE PITCH, UP, PME LEGENDS and MEYBA.

Connect with PREMIUM INC. on LinkedIn


CLEVR delivers digital transformation at scale by implementing solutions from Siemens and Mendix to serve industries such as manufacturing, retail, energy, and more. We take advantage of PLM, MOM/MES and low-code technologies to optimize manufacturing and automate business processes, while ensuring seamless integration with other systems such as SAP, Salesforce, etc. CLEVR brings together technology and industry experience to deliver strategic solutions that streamline operations, drive efficiency, and enable digitalization to adapt to market demands.

Connect with CLEVR on LinkedIn

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