(Information sent by the signatory company)
· The brand has inaugurated a new corner in El Corte Inglés in Campo de las Naciones (Madrid), adding a total of four points of sale of the firm in the network of the national distribution giant
· This opening is part of the ambitious expansion plan that the Spanish firm has been carrying out since the beginning of the year, with the opening of more than 17 new physical points of sale in the main regions of the country
Madrid, December 1, 2022.- The Spanish menswear firm Boston reinforces its presence at El Corte Inglés with the inauguration of a new corner in the Campo de las Naciones department store in Madrid. With this opening there are now four points of sale that the firm has in the network of the national distribution giant, and it plans to open new spaces in the coming months.
In this 32 m surface space, located on the youth floor, you can find a wide variety of the firm’s casual-style garments, as well as a careful selection of suits, shirts and clothing accessories. A collection where highly functional garments predominate, designed to adapt to the rhythm of everyday life and made from premium raw materials to achieve optimal durability.
This new point of sale represents the ninth store that the firm has opened in the Community of Madrid, a place where it has extensive experience, and in turn reaches a total of 35 establishments throughout the country. Throughout the year, the Spanish firm has been immersed in an ambitious expansion plan with the opening of 17 new physical points of sale in the main regions of the country, as well as strengthening the brand and redefining its image , proposal and offer.
The Boston firm, with more than 77 years of experience in the sector, has become a benchmark in men’s fashion thanks to its experience, the quality of its garments and personal style; and has managed to consolidate its presence throughout the entire national territory through its more than 30 points of sale.
About BOSTON
Founded in 1945, Boston is a Spanish menswear firm belonging to the Mayoral group since 2021. This company -with a family tradition with 77 years of experience in the sector and a staff of almost 150 employees- has managed to consolidate its presence throughout throughout the national territory through a wide network of points of sale: 35 own physical stores, 4 corners in El Corte Inglés shopping centers, and its own website: bostonwear.com. Boston offers a wide range of fashion garments with excellent value for money, framed in an attractive experience that promises customer loyalty.
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