The brand’s suitcases and bags will now be used by the first women’s team on their trips
NEW YORK, Oct. 6, 2023 /PRNewswire/ — International travel and lifestyle brand TUMI today announced a partnership with Tottenham Hotspur Women for the current season.
TUMI has become the official formal luggage partner of the women’s team and will appear on the back of players’ jerseys during all games, a first for the lifestyle brand.
Players, coaches and support staff will travel with customized TUMI products to help bring functionality and ease to their travels at every home and away game this season. Products include pieces from some of TUMI’s iconic collections, such as 19 Degree International 4-Wheel Expandable Pencil Cases, Alpha Bravo Search Backpacks, Voyageur Madeline Cosmetic Bags, Just in Case® Duffel Bags, and Packing Cubes. double sided.
This latest partnership further strengthens TUMI’s relationship with the Club, having previously partnered with the men’s team for the recent Asia-Pacific Tour. Meanwhile, the captain of the men’s team, Heung-Min Son, is also a TUMI global ambassador.
“The opportunity to continue to expand and further solidify TUMI’s partnership with Tottenham Hotspur Women is a natural extension for us and aligns well with our commitment to perfecting travel in the pursuit of your passions. TUMI products are built on excellence and resilience, and being able to support the women’s team players at their highest level is a huge honor,” explained Jill Krizelman, senior vice president of global marketing and e-commerce at TUMI.
Todd Kline, Commercial Director at Tottenham Hotspur, said: “The club holds TUMI and its products in very high regard following recent successful partnerships. We know our players will benefit greatly from TUMI products on their travels to and from matches. Ahead of our first home game of the season, this new partnership adds to the excitement for the upcoming campaign and helps demonstrate just how exciting it is to be associated with Tottenham Hotspur Women.”
The TUMI logo will appear for the first time on the players’ jerseys during this Sunday’s first home match of the WSL season against Bristol City Women. Follow us on social channels @tumitravel and @spurswomen.
About TUMI
Since 1975, TUMI has been creating world-class luxury business, travel and performance essentials, designed to enhance, simplify and beautify all aspects of life on the go. Combining impeccable functionality with a spirit of ingenuity, we are committed to empowering travel as a lifelong partner for those who move and create in the pursuit of their passions. For more information about TUMI, visit TUMI.com. TUMI and the TUMI logo are registered trademarks of Tumi, Inc. © 2023 Tumi, Inc.
Media Contact: Alexandra Gillis alexandra.gillis@tumi.com
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