The pre-marketing of 500 homes in two new developments in Madrid has already begun
MADRID, 25 Nov. (EUROPA PRESS) –
Lazora, Azora’s platform dedicated to affordable housing rental, has changed its name to Nestar, ratifying a committed investment of 1,500 new homes in the next two years, of which almost 800 will be finished and made available to the market in the three next months.
Since its creation in 2004, Lazora –now Nestar– has developed more than 8,600 homes distributed throughout the national territory with more than 40,000 host families, being the largest private creator of protected public housing for rent in Spain.
With this corporate shift, the company intends to introduce improvements in the services it currently provides, establish a new communication with its customers through a new app and website, and adapt the design of the new products, especially the common areas, to facilitate the generation of community and placing on the housing market.
Nestar will increase its community of tenants as its planned asset incorporation plan develops and has already begun the pre-marketing of 500 homes in two new developments located in Alcalá de Henares (128 homes) and El Cañaveral (370 homes), in Madrid .
In addition, in the coming months the sale of another 268 homes in new developments is also planned in El Cañaveral (160) and Butarque (108), both in Madrid, which will begin sales in January and the third quarter of 2023, respectively.
Along with these projects, Nestar also plans to launch more developments in 2024, specifically one with 430 homes in Seville and another with 250 homes in Valdemoro (Madrid).
The launch of Nestar –a word that derives from a combination of the word nest in English (‘nest’) and the word well-being in Spanish– wants to reflect the evolution that the Lazora platform has been making since its birth to respond to the market demands.
“With the change to Nestar, the company wants to reaffirm its commitment to the tenant, which it will continue to place at the center of its management, through the provision of new services and adapting the product to a more demanding market that increasingly requires more of a close and professional service that improves the experience of tenants and contributes to the creation of sustainable communities”, explained the company.
Currently, Azora has 15,000 units under management, the largest portfolio of residential assets specially built for rental in Spain distributed in the main cities, through different vehicles, both from Azora and from third parties, with a value close to 2,300 million euros. .
