Facebook might have bought Instagram in 2012 and WhatsApp in 2014, many of their two billion users are unaware that these three names belong to the same house. A change discreet will be integrated to the report, has revealed the american media The Information. The applications will incorporate a new signature to be called “Instagram from Facebook” and “WhatsApp from Facebook” at the bottom of the settings page of the app on some iOS devices.
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“We want to be more clear on the products and services of Facebook”, told Reuters a spokesman of the company, confirming this change discreet. The company had also announced in march its ambition to bring together three applications.
Pressure from the authorities
The change comes as Facebook is subject to increased oversight of the us regulatory authorities. The Federal Trade Commission, which is responsible for the protection of consumers and competition, has begun to investigate the acquisition of Facebook, according to the Wall Street Journal . The authority seeks to determine the extent to which buybacks are undertaken by the social network have contributed to stifle potential competitors. Over the past fifteen years, Facebook has acquired about 90 companies. The FTC shall determine if such acquisitions are the result of an abuse of a dominant position, and whether they have resulted in limiting the choice of users. In 2013, Mark Zuckerberg had also tried to buy its competitor Snapchat, without success. He did not stop to copy from.
in Addition to the investigations of the FTC, the powerful department of Justice has launched at the end of July an investigation into possible abuse of a dominant position of digital companies, keeping, however, to cite them by name. For reasons which are deeply different, the power of Internet companies is of concern to republicans and democrats, americans and began to establish itself as one of the recurring themes of the future presidential campaign.
