Perplexity AI, a startup that aims to challenge Google’s dominance as an artificial intelligence search engine, is looking to increase its valuation to around $9 billion in its upcoming funding round. This is more than double its previous valuation of $3 billion in June. The company is currently seeking to raise approximately $500 million, although this amount could change as the discussions are still confidential.
The Wall Street Journal was the first to report on this new funding round for Perplexity AI. The company began the year with a valuation of about $500 million and has since attracted significant investor interest, particularly in the growing generative AI market. Perplexity has already raised three funding rounds this year.
Despite the increasing interest in AI technology, Perplexity AI has faced controversy due to allegations of plagiarism. Media outlets such as the New York Times have accused the company of scraping their content to generate answers. However, Perplexity has denied these allegations and continues to operate in the competitive AI market.
In an interview with CNBC, the CEO of Perplexity discussed the company’s vision and goals for the future. While facing challenges and controversies, Perplexity AI remains focused on expanding its capabilities and competing in the evolving AI landscape.
It is clear that Perplexity AI is determined to establish itself as a major player in the AI industry, despite facing criticism and challenges along the way. As the company continues to grow and attract investor interest, it will be interesting to see how it navigates the competitive AI market and works towards achieving its ambitious valuation goal of $9 billion.
