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Dubai, UAE, December 8, 2023 /PRNewswire/ — Optasia, a leading Fintech services provider, proudly announces the deployment of its Airtime Advance solutions in Côte d’Ivoire via Mobile Telephone Network Cote D’Ivoire (MTN) , a major telecommunications provider in the region.

The Airtime Advance solution powered by Optasia is offered in Côte d’Ivoire through Optasia’s long-standing partner MTN, under the brand name “XtraTime”. Optasia will enable approximately 17 million eligible customers to benefit from Airtime Advance services supported by cutting-edge delivery and scoring technology offered by Optasia’s AI-based platform.

“Both teams have worked hard to deliver this implementation with features and capabilities that will enhance the customer experience,” said Mark Muller, CEO of Optasia. “This is just part of the overall plan of similar rollouts with MTN, a valued partner in the region, and we are happy to enable an AI-based service that will benefit the millions of MTN subscribers in Côte d’Ivoire.”

Patrick Attoungbre, CEO of Fintech MTN CI, also shared his perspective on the partnership and said: “This collaboration with Optasia represents an important step forward in our commitment to providing innovative financial solutions to our customers. The ‘XtraTime’ solution will empower millions of MTN subscribers in Ivory Coast, improving their digital experience and financial flexibility.”

The deployment of Optasia’s solutions in Côte d’Ivoire follows Optasia’s projected roadmap to 2023 and beyond. Optasia’s abilities to provide powerful and flexible solutions to its partners, thanks to its proprietary AI-based platform, ensure that more people around the world can benefit from them consistently and seamlessly, through Optasia partners.

About Optasia

Optasia, formerly Channel VAS, is an advanced artificial intelligence-based platform that enables instant access to financial solutions for millions of unbanked individuals and SMEs in 35 countries, primarily in emerging markets. Optasia’s B2B2X (business to business, customer and SME) model creates value for its partners, such as mobile network operators, mobile money operators, banks and payment gateways, in the form of additional revenue, better customer experience and increased retention without the need for additional operating or capital expenditures. The company’s AI-based data engine and proprietary algorithms analyze alternative data from mobile and other environments to facilitate relevant instant credit decisions for its partners. These capabilities enable microcredit, time and data advances through mobile wallets, SIM cards and other digital environments.

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