LISBON, Portugal, November 9, 2023 /PRNewswire/ — Promoting Portugal as a qualified provider of technological and intelligent solutions for the smart city cluster, contributing to its international recognition, is the main objective of the campaign that AICEP – Agency for Investment and Foreign Trade of Portugal has just launched in the foreign market, with special attention to Spain. This is a completely digital campaign that will run in 2023 and 2024.
The Campaign aims to attract the interest of international institutional decision-makers, particularly in the Spanish market, in the skills of Portuguese companies in the area of ”smart cities”, making contact with emblematic projects promoted by Portuguese municipalities and, in this way, meet Portuguese providers of technology and specialized services.
The campaign aims to support the growth of this cluster in international markets, presenting the capabilities of national actors to act in any market as problem solvers, adapting solutions to the requirements of each city or territory under intelligent management.
The strategy of AICEP’s Smart Cities campaign is to identify and promote awareness of projects, giving visibility to innovative initiatives related to smart cities developed and implemented by more than two dozen Portuguese cities, municipalities and startups.
The fundamental axes of the campaign are the projects, companies and cities that develop smart management models, with the aim of achieving zero climate impact in 2030, while promoting the well-being of residents and providing quality citizenship, with the commitment of the teams that guarantee the effectiveness and efficiency of the different urban management systems. Environment, Energy, Mobility and Governance are the ideas that support the selection of the cases that will be communicated.
Signed Changing the Future Together, the campaign features a promotional video that illustrates Portuguese innovation capacity and talent in the area of smart cities, highlighting different solutions and technologies that can be found in Portuguese locations. All campaign supports are available on the website portugalglobal.pt/portugalmakessense, where it is also possible to access a company directory, promoting direct contact with the Portuguese offer, promoting alliances and international business.
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