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Arkhé Cosmetics, a leader in premium cosmetic innovation, presents Vibrant Well-aging Booster, a unique and revolutionary treatment that reverses the appearance of gray hair, strengthens hair and rejuvenates the scalp thanks to its advanced and sustainable formula

Barcelona, ​​May 14, 2024.- This product, created in the brand’s laboratories in Barcelona, ​​has been dermatologically and clinically tested, using a patented system of transfersomes (capsules) that ensure a targeted and effective release of its ingredients. This innovative system is the result of years of research and development, offering an effective and natural solution to combat hair aging. Main features of Vibrant Well-aging Booster – Reversal of gray hair: its advanced formula reverses the appearance of gray hair by up to 85%. of gray hair in the first 84 days of use.-Hair strengthening: stimulates the synthesis of collagen 17A1, essential for follicular stem cells, increasing their production by up to 60% and promoting healthy hair growth.-Natural and sustainable formula: with up to 98% ingredients of natural origin, the product is 99% biodegradable and free of SLES, parabens and silicones. In addition, it is cruelty-free and uses clean energy in its production.-Powerful and natural active ingredients: the product contains Amla, an Ayurvedic complex that rejuvenates hair, and rosemary extract, known for its antioxidant properties that revitalize and stimulate hair growth. .-Aromatherapy: enriched with natural essential oils, the product offers a unique sensory experience, evoking the fresh aromas of the Mediterranean. Its application is daily on the clean scalp with a gentle circular massage. For best results, it is recommended to use the Scalp Vitality Infuser applicator. It is not necessary to rinse the product after application. Daily use is recommended for 3 months, rest for another three months and reapply the treatment. Scientific evidence Various studies have demonstrated the effectiveness of the Vibrant Well-aging Booster. In an in vivo trial, a significant reduction in gray hair was observed in stressed volunteers, with the number of white hairs decreasing by 85% after 84 days of use. In addition, the ex vivo test showed an increase in hair growth by 22% compared to the control. MSRP: 69.50 euros. For sale in hair salons and at www.arkhecosmetics.comAbout Arkhé CosmeticsVMV Cosmetic Group, a Spanish multinational of cosmetic products, presents Arkhé, a premium brand in the cosmetics sector, dedicated to developing innovative and sustainable products that promote well-being and beauty natural. With a strong commitment to research and development, Arkhé Cosmetics strives to offer high-quality solutions that respect the environment and meet the needs of its customers.VMV Cosmetic Group is one of the most important Spanish multinationals in the world of hairdressing. and with greater international projection, present in more than 50 countries and with more than 1,600 workers around the world, it has recognized brands in the professional world of hairdressing such as Salerm Cosmetics, Lendan or Salón Selección. More information at www.arkhecosmetics.com

Contact Contact name: Iván Lozano Campos Contact description: Communication Director Arkhé Cosmetics Contact phone: 34662104320