GUANGZHOU, China, Aug. 28, 2023/PRNewswire/ — On Aug. 25, GAC Group released its 2023 semi-annual report, showing total operating income of 233.532 million yuan in the first half of the year.
According to the China Association of Automobile Manufacturers, from January to June, China exported a total of 2.14 million vehicles, overtaking Japan as the largest automobile exporter. As GAC Group looks to the future, international business has become a central focus.
GAC Goes International with the Launch of the “1551” Strategy
Looking ahead, GAC Group has formulated a “1551” internationalization strategy that is guided by the “1” target of reaching 50 million in sales by 2030 and gaining a firm footing in the top “5” markets of Europe, Asia- Pacific, CIS, Middle East and Africa, and Central and South America; This will be done by prioritizing “5” core brand values, including brand internationalization, product globalization and localization, sales and service integration, and green diversification. The plan will implement the “1” global organization system and talent guarantee mechanism to build an overseas business community.
GAC Group aims to establish a branch in the Western European market by introducing pure electric vehicles. For the Asia-Pacific market, the company will focus on introducing pure fuel, hybrid and electric vehicles and establishing production bases in Malaysia, Thailand, Myanmar and more. For the Middle East and Africa, the Dubai branch will continue to develop the markets of the Gulf region while operating existing SKD factories in Nigeria and Tunisia, and promoting CKD operations in Egypt and South Africa. For the Central and South American market, the newly established branch in Mexico will strengthen regional operations and management. The development of the CIS markets will be concentrated in Russia, focusing in the short term on CBU, paying attention to the possibilities of local production.
AION new energy vehicles arrive in Thailand
A leader in the field of new energy vehicles, GAC AION boasts sustained high sales abroad and significant growth and progress. The company signed a cooperation agreement with a distributor in Thailand in June, officially announcing its entry into the Thai market.
GAC Group will continue to be driven by technological innovation, promoting its globalization and accelerating its operations on a global scale. By working with talents and partners from all over the world, it continuously helps build a bright future for Chinese automobiles abroad.
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