COLOGNE, Germany, Aug. 28, 2023/PRNewswire/ — The NetEase Games conference “2023 Games Unbounded” was held in Koelnmesse, Cologne on August 23. At the conference, NetEase Games announced updates to its international business plan for NARAKA: BLADEPOINT and Where Winds Meet, and invited industry veterans to discuss the current landscape and consider potential current and future opportunities and challenges.

Many high-quality titles produced by Chinese developers have appeared in recent years. As a leading global developer and publisher with multiple local studios, NetEase Games continues to host brilliant game creators both in China and around the world. NetEase Games has enabled various game developers to create titles with traditional cultural elements and environments. NARAKA: BLADEPOINT and Where Winds Meet are two such titles that have received great worldwide attention. Both titles were on display at the conference.

Riten Huang, Senior Director of Marketing for NARAKA: BLADEPOINT, presented some of the game’s achievements, including global esports tournaments. He also announced the official launch of the 2023 World Championship. Qualifying rounds will take place in six major regions of the world in October, with the finals taking place in China in December.

The lead producer of Where Winds Meet from Everstone Studio, shared the latest design of buildings and architecture in the game based on documentaries and real historical sites of the Northern Song Dynasty. Wuxia-style setting, narrative, skills, and combat combine to express the unique concept of Chinese martial arts. A co-research and co-creation project is also underway to improve the player experience. The producer further revealed the game’s joint testing schedule with the developers in Montreal, Canada in September.

About NetEase Games

NetEase Games, the online gaming division of NetEase, Inc. (NASDAQ: NTES and HKEX:9999), is a leading global developer and publisher of video game intellectual property across a variety of genres and platforms. NetEase Games’ development and publishing roster includes titles such as Harry Potter: Magic Awakened, Knives Out, and Naraka: Bladepoint, and partnerships with major entertainment brands such as Warner Bros. and Mojang AB (a Microsoft subsidiary). NetEase Games also supports the growth and development of its innovative global studios in Canada, Europe, Japan, and the United States. For more information, visit https://www.neteasegames.com/

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