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– XREAL distributes 350,000 augmented reality glasses and takes 51% of the global market in the third quarter of 2023

With strong momentum and brand growth,

LAS VEGAS, Jan. 8, 2024 /PRNewswire/ — XREAL (formerly ‘Nreal’) today reinforced its mission to bring spatial computing to global consumer markets, announcing that it has already shipped up to 350,000 augmented reality glasses to the date. XREAL added that it expects to hold around 45% of the global market share today, shortly after IDC confirmed that XREAL had a 51% market share in the global augmented reality segment in Q3 2023. This makes XREAL the largest player in the AR industry in terms of revenue and shipments and the most popular and best-selling AR brand in the world today.

IDC data reveals that In addition to having shipped up to 350,000 AR glasses to date, XREAL’s Air Series AR glasses are Amazon’s best sellers in the smart glasses category. These achievements not only underline the success of XREAL glasses, but also the growing momentum of the XREAL spatial computing brand in the fast-growing wearable display market. According to IDC, the global AR market is projected to grow at a CAGR (2022A-2027E) of 89%, and XREAL has achieved a CAGR (9M2021 to 9M2023) of 320% historically. As the global leader in consumer AR devices, XREAL AR glasses are a lightweight, more comfortable and more affordable alternative to Apple’s Vision Pro and Meta’s Quest 3. With advanced optics and environment sensing technology, XREAL augmented reality glasses are the ultimate spatial computing companion.

At CES 2024, XREAL will unveil its next iteration of spatial computing hardware and more details about its SDK for developers.

To celebrate all the new XREAL news during CES 2024, the entire XREAL product catalog is now on sale at XREAL.com.


XREAL is the global leader in the design and manufacturing of consumer augmented reality glasses. XREAL has pioneered several fundamental innovations that are transforming the augmented reality industry, such as its patented optical technologies and exclusive consumer-facing products. XREAL was the first to popularize the concept of connecting augmented reality glasses with existing computing devices.

CONTACT:Zheng Yuinfo@xreal.com

Photo – https://mma.prnewswire.com/media/2310303…

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